One-Click To Give is your playbook for raising money and building relationships in social networks.
We often think that successful fundraising requires traditional, in-person events that are becoming less effective in our digital age. But what if there's a more impactful way?
In One-Click to Give, Nick Black and Jeremy Berman introduce a revolutionary approach to fundraising: social giving. They reveal how this new method has helped nonprofits across the U.S. raise over $1 billion, making it easier for people to donate through the social platforms they use every day. This isn't just about raising money; it's about building a community of supporters who are engaged and passionate about your cause.
Learn how to harness the power of social giving to not only boost your fundraising efforts but also to create a sustainable, future-proof strategy that brings your supporters closer than ever before. Nick and Nick guide you through setting up a social giving campaign that feels personal and meaningful to every donor, ensuring your nonprofit's vital work continues with the support it deserves.
Join the movement to transform nonprofit fundraising with One-Click to Give. This guide is a must-read for any nonprofit leader looking to innovate their fundraising and engage their community in a more profound, lasting way.
The Evolution of Fundraising: Understand how fundraising has shifted from traditional methods to digital platforms, emphasizing the transition towards social media and online giving.
Social Giving Explained:
Learn what social giving is, its significance in the modern digital landscape, and how it's changing the way nonprofits engage with donors.
Building One-on-One Relationships: Discover strategies for creating personal connections with each supporter through social media, enhancing donor engagement and loyalty.
Leveraging Social Media Platforms: Gain insights into how to effectively use various social media platforms to maximize fundraising efforts and reach a broader audience.
Storytelling and Impact Sharing:
Learn the importance of sharing compelling stories and the tangible impacts of donations, which can inspire more people to contribute to your cause.
Engaging Younger Donors:
Understand how to connect with younger generations of donors who are active on social media and prefer digital-first experiences.
Creating Viral Fundraising Campaigns: Discover the elements that make social fundraising campaigns go viral and how to implement them in your own strategies.
Utilizing Data and Analytics:
Learn how to use data from social media and online donations to refine your fundraising strategies and better understand your donor base.
Navigating Privacy and Ethical Considerations: Understand the importance of handling donor information ethically in the digital space and navigating privacy concerns on social media platforms.
Future-Proofing Your Fundraising: Explore ways to innovate and adapt your fundraising strategies to stay ahead in the rapidly evolving digital landscape, ensuring sustainable funding for your mission.